
WHY CHOOSE THE BULLRING ESTATE?
OFFER & PERFORMANCE
From high street brands to leading independents, The Bullring Estate offers something for everyone and provides a critical mass that helps operators thrive.
By being in the epicentre of Birmingham, brands benefit from the high footfall, loyalty and engagement that is unavailable anywhere else in the West Midlands, if not outside central London. Consequently, many of The Bullring Estate’s retailers and restaurants are top performers both regionally and nationally.

"Hammerson's flagship destinations are evolving to become lifestyle hubs. The latest signings at The Bullring Estate are an indication of how we plan to bring together retail, F&B, leisure and wellbeing like never before.”

Katy Letch Retail lettings - Hammerson

From high street brands to leading independents and an ever-changing array of events.
The Bullring Estate attracts the best of brands, all of whom seek space with the confidence they will out-perform. Adding to the permanent line-up is an ever-changing array of events, experiences and brand partnerships. All benefit from the same footfall, loyalty and engagement with consumers, in turn providing additional reasons to visit and opportunities to create shareable memories that drive additional footfall.




Launch of Commonwealth Games 2022 tickets








“Within The Bullring Estate, we strive to provide a mix of well-known international names, while supporting local favourites. Burger & Sauce are following in the footsteps of Vietnamese Street Kitchen, both prime examples of local entrepreneurship taking space with us, and it is always exciting to see Birmingham-based businesses succeed here.”
Alex Hill Hammerson - Food, beverage & leisure lettings
“At Treetop Adventure Golf, we love to help our guests have amazing experiences, something so many have missed out on for over a year. We’re delighted to have opened our jungle doors at Treetop Bullring, and can’t wait to see Birmingham’s visitors making treasured memories together.”
Elizabeth Stanway, CEO and co-founder of Treetop Adventure Golf
